Details
This course presents principles and practices for individuals who plan and organize events, meetings, conferences, or conventions. By gaining a clear understanding of the event planning process, developing management skills and getting familiar with the best practices in the event industry, participants will be better prepared to run their own event or conference.
This course will also cover event planning tools to manage time, space, money, human resources, information, materials and problems that may arise through the event planning process.
COURSE OBJECTIVES
At the end of this Conference and Event Management workshop, you will be able to:
- Plan a complete corporate event, including an agenda, budget, goals, venue, audience, food, and whatever else your client needs
- Keep your event on budget
- Identify the types of events and conferences in order to execute a more effective plan
- Organize, assess and motivate various committees involved in managing events and conferences
- Promote their events and conferences by planning and setting a step by step promotional plan
- Explain the various functions for managing events and conferences
- Prepare and control the financial aspects of a conference
- Plan and organize different kinds of exhibitions
- Examine all activities in order to evaluate them and to follow up on the events
- Design an advertising and marketing plan that includes a comprehensive use of media, take-aways, and/or swag bags
- Determine whether partners, sponsors, and volunteers can help to make your event unforgettable
- Create an atmosphere of service that delegates will remember
- Select speakers and a master of ceremonies to add impact to your event
- Create a diversity plan
- Evaluate the process once it’s all wrapped up
Who is this Training Course for?
Managers, supervisors and officers involved in the planning or management of events, exhibitions and conferences as well as managers and officers of public relations.